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Adekunle Binuyo

Just a fanatical hoop head lost in the art and science of the game.

LeBron James’ Springhill Entertainment to produce NBC comedy based on Ben Simmons

You can add ‘Brotherly Love’ to the growing list of entertainment content with LeBron James’ name as the producer. Springhill Entertainment, James’ movie production company, will be developing a comedy television show, based on the life of Philadelphia Sixers player Ben Simmons, for NBC. NBC has ordered a script for ...

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Nike scores big with Kaepernick ad as sales surge 31 percent

Contrary to initial speculations in some quarters that Nike’s finances would take a hit after it released its “Dream Crazy” campaign, the sports apparel giant has seen its sales grow by 31 percent, according to new report from top advertising research firm Edison Trends. “There was speculation that the Nike/Kaepernick ...

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Well Damn! Dwyane Wade threatens Jimmy Butler for thirsty comment on Gabrielle Union’s Instagram photo

No one knows for sure if Jimmy Butler was attempting to ‘shoot his shot’ when he left two seemingly-innocuous words under Gabrielle Union’s photo on Instagram, but the comment “WELL DAMN!!”, escalated shortly after. Butler’s former teammate on the Chicago Bulls and Union’s husband, Dwyane Wade, left a one-word comment ...

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Kobe Bryant becomes $194 million richer as equity in BodyArmor soars 188 percent on Coca-Cola investment

NBA legend Kobe Bryant is now $194 million richer thanks to a $6 million investment he made in 2013 for equity in sports beverage company BodyArmor. Bryant’s investment in BodyArmor in 2013 saw him emerge as the third largest shareholder and a member of the board of directors in the ...

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